I bring strategy, structure, and soul to brand building and purpose-driven content.

Impactful storytelling happens when people feel seen, understood, and invited in.

A lifelong creative and marketing leader, I’ve helped brands turn ideas into stories that connect, inspire, and perform — blending creativity, data, and strategy to drive meaningful growth across social media, email, content, and digital experiences.

I’m passionate about helping people live healthier, happier lives through authentic, human-centered marketing. I thoughtfully integrate AI into my workflow to elevate insights and creativity while keeping empathy and intuition at the core. I’ve had the privilege of collaborating with Amazon, American Idol, Google, GT’s Living Foods, Kia Motors America, MillerCoors, Sony Pictures, and YouTube — each experience reinforcing my belief that the best marketing doesn’t just tell a story, it makes people feel something.

My Work

  • Email Marketing

    Personalized messaging on the customer's time.

    Building relationships with prospects, leads, current and past customers by speaking directly to them, in their inbox, at a time that is convenient for them.

  • Social Media

    Optimized content for engaging interactions.

    Helping brands develop a voice to showcase their values and engage with their fans across various social channels.

    Optimizing content by platform for optimal results.

  • Copywriting

    Words that connect, convert, and inspire action.

    From thought leadership and storytelling to email marketing and wellness blogs, I craft copy that blends insight, empathy, and strategy to move audiences and strengthen brand identity.

  • Graphic Design

    I love turning concepts into visuals that feel cohesive, modern, and true to the brand.
    Graphic design is more than aesthetics—it’s building a visual identity that carries meaning and emotion. I approach every project, from branding to digital assets, with artistry and purpose.

Brands I’ve worked with, big & small:

Automotive

CPG

E-Commerce 

Entertainment

Food & Beverage

Beauty & Skin Care 

Healthcare

Hospitality

Music

Retail

Technology

Telecommunications

Automotive • CPG • E-Commerce  • Entertainment • Food & Beverage • Beauty & Skin Care  • Healthcare • Hospitality • Music • Retail • Technology • Telecommunications

Download my Resume

Contact me.

sarahbethrosa@gmail.com
(213) 327-9301

Irvine, CA 92618